Journalist-backed analyst
Transform Your Data Into Stories
I help nonprofits secure funding, healthcare organizations engage patients, and growing businesses build their brand through data-driven storytelling.
As a journalist-backed analyst, I combine rigorous data analysis with compelling narrative to transform how organizations communicate, moving from complex numbers to clear, persuasive stories that drive decisions and deliver measurable impact.
Why organizations choose me?
Three ways I turn complex information into communication that earns funding, trust and attention: impact storytelling, content and copywriting, and data communication.
Data-Driven Insights
I craft stories that move your audience to act. That's the difference between good writing and great impact.
Compelling Storytelling
From reports and articles to web and campaign copy, I write clear, credible content that carries your mission and your voice.
Unfair Advantage
I'm a journalist who learned to love data. A data analyst who learned to tell stories. A social enterprise founder who learned what actually moves money and mission.
Let's work together
One partner for the whole journey — from raw data to a published story your funders, patients and customers actually act on.
With 10+ years of experience in communications, research, and strategic analytics, I've helped nonprofits with funding, guided healthcare providers in patient education, and positioned SMBs as industry experts.
From data insight to final publication, I manage the complete journey so your organization can focus on mission and growth while I handle the communication strategy.
Impact Storytelling
Turn your program data into fundable stories that unlock million-dollar grants.
Content & Copywriting
Strategic content that positions you as the expert your customers already need.
Data Communication
Transform data into clear stakeholder communications that drive informed decisions and better outcomes.
FAQ
Frequently asked questions
What organizations usually ask before we start working together.
- What services do you offer?
- Three: impact storytelling, content and copywriting, and data communication. That covers turning program data into fundable stories, writing strategic content that positions you as the expert, and translating data into clear stakeholder communications.
- Who do you work with?
- Nonprofits looking for funding, healthcare organizations focused on patient education, and growing businesses that want to be recognized as industry experts.
- What makes your approach different?
- I'm a journalist who learned to love data, a data analyst who learned to tell stories, and a social enterprise founder who learned what actually moves money and mission. That combination means rigorous analysis and a narrative people remember.
- Do you handle the whole project, or only part of it?
- From data insight to final publication, I manage the complete journey so your organization can focus on mission and growth while I handle the communication strategy.
- How do we get started?
- Send a short note through the contact form describing what you're working on and what you need to communicate. I'll reply with next steps and where I think the strongest story is.
Testimonials
What clients say
“We had incredible program data... but our grant proposals weren't telling that story. When Ruby analyzed our data and rebuilt our grant narrative, our next grant proposal won us a $250K foundation grant we'd been chasing for three years.”
Sarah Nomeed
Executive Director | Bright Futures Education Initiative
“Our patient no-show rate was 28%... Within six months, our no-show rate dropped to 18%, and patient satisfaction scores improved significantly.”
Dr Michael Grey
Chief Relations Officer | Riverside Community Health Center
Real communication requires difficult conversations leading to strategies that work, not just pretty documents!